Booksimreading: The Wealth of Networks...

As part of an effort to think more and do less, I just started reading a new book: "The Wealth of Networks; How Social Production Transforms Markets and Freedom", by Yochai Benkler. What do I think so far, after the first 30 pages?
"At the beginning of the 21st century, we find our selves in the midst of a battle over the institutional ecology of the digital environment," says Benkler. "What characterizes the networked information economy is that decentralized individual action plays a much greater role than it did or could have (before)"... "the removal of the physical constraints on effective information production has made human creativity and the economics of information itself the core structuring facts (of our economy and our society)." Just as the proprietors of the new printing presses of europe used their economic clout to gain independence from the church and aristocracy, people today, both individually and in groups, are exploiting the economics of the internet to take on massively ambitious projects. An important difference, though is that they are often taking on these projects just because they feel like it, and not for economic reasons.
It's this idea that first caused me to pick up this book, actually. The amplification of the individual human as a social creature, as opposed to a "market actor". This is a major change in thinking for some. Capital is less important than it has been in the past. Groups of individuals, acting from motivations unrelated to economics, can often organize themselves more quickly and effectively than a corporation can. I find this idea exhilarating. More as I read along...